SKU management refers to the process of effectively managing and organizing a company’s inventory of products. This involves assigning unique identifiers, or SKUs, to each product in order to track and monitor their movement throughout the supply chain. Effective SKU management allows companies to optimize their inventory levels, reduce waste and overstocking, and improve overall efficiency in their operations. It also enables companies to better understand their customers’ purchasing habits and preferences, which can inform future product development and marketing strategies. Ultimately, effective SKU management is critical for companies looking to remain competitive in today’s fast-paced and ever-changing business landscape.